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Save the date: Unlock the Future @BEYOND 4.0! – 1st-4th October 2020





Digital transformation is not any more a desired goal, but a necessity of survival. Coronavirus has set new waves of digitalization by working as catalyst to accelerate the process and has challenged all the businesses, brands and enterprises to adapt fast to the new digitalized reality.


The recent crisis still pushes hard all the business sectors to change in order to: 1) keep the employees healthy and safe 2) meet company & customer needs 3) maintain sales. “Smart working”, which is mainly based on the working from home model, the creation of new innovative digital sales channels, and the contemporary digital campaigns that bring awareness, are some of the answers to the coronavirus challenges.

As the way businesses operate changes, citizens should follow also by accepting significant alterations in their daily routine. Undoubtedly, those pivotal changes come through innovative technology that influences in a high degree all the kind of transactions. To explore the new transaction methods, to discover new innovative products and to get to know the new services, TIF HELEXPO joined forces with the Technology Forum in the framework of Beyond 4.0 IT exhibition.


EXHIBITION: Why Beyond 4.0?

The Fourth Industrial Revolution represents a fundamental change in the way we live, work and relate to one another. The speed, breadth and depth of this revolution is forcing us to rethink how organizations can create value, how economies can grow sustainably and eventually how countries develop. The Fourth Industrial Revolution is an opportunity to harness converging technologies in order to create an inclusive and sustainable future and positively impact people and communities. To join the Fourth Industrial Revolution businesses, organizations and public administrations need to transform their processes, competencies and models to fully leverage the changes and opportunities of the digital age and accelerate their impact across society.




In the modern economic environment, competitiveness with international perspective relies upon the development of innovative products and services. Knowledge combined with the right technological tools are key elements in the process of development of such innovative products & services and it exists in both industrial bodies (ΙCΤ & other industries) as well as in research organizations (Universities & Research Centers). Therefore, their collaboration is essential. In this context, 18 bodies, representing all aspects of the quadruple helix, have joined forces to organize in Thessaloniki of Northern Greece a series of congresses under the name “Technology Forum-TF”. Participants will have the opportunity to meet with many other representatives from companies, universities, research centers during the major networking/matchmaking event (pre-arranged meetings) supported by the Enterprise Europe Network and traditionally hosted in the Technology Forum.



Unlock the Future @BEYOND 4.0!

Beyond 4.0 is designed to address today’s needs and become the melting pot of the world’s brightest minds, talents, and products. From top speakers and exhibitions to open innovation, live experiences and product launches. The proving ground for the world’s business leaders, pioneering thinkers, leading-edge technology, the global stage where next-generation innovations are introduced to the marketplace.

Read more here

BEYOND 4.0 offers a variety of activities, in the context of the 4-day show:

  • A trade show in an exhibition area of more than 25.000sqm where corporations, media and start-ups along with research centers and universities will have the opportunity to showcase their products and services and network
  • A 2-day conference where global leaders, institutions, governmental representatives, corporates and start up founders will present the trends of the new tech era
  • Β2Β meetings between corporations and professionals
  • Workshops, learning & networking opportunities
  • Experiences and special events and big corporate presentations for new product and service aunches

As the first international hub for Industry 4.0 in South East Europe, the Mediterranean and the MENA region, Beyond 4.0 offers a unique opportunity to celebrate breakthrough innovations and game changing technologies and connect with the world’s most influential leaders, thinkers and innovators.

The trade fair will take place in the premises of Helexpo, in Thessaloniki, in an area of 25.000sqm that will host more than 3.000 stakeholders: big corporates and start-ups, research centers and universities, designers and developers, investors and venture capitalists, community enablers and government officials.


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